Even if you’ve never smoked, there’s a lot to learn about blog marketing from the “Josh and Kayla know quitting is hard” TV commercial for NicoDerm CQ®, I was thinking just the other day. Story power: You may or may not ever have been addicted to nicotine, but as humans, we’ve always been addicted to […]
“To me, when people talk about the fact that employees are not engaged, that means they’re missing what’s in it for them,” Margarida Correia writes in Employee Benefit News. “Employers need to help their employees understand how their lives are better because they are employed at the company.” “Employee engagement represents the levels of enthusiasm […]
The Danish have a very old tradition of breaking dishes on the doorsteps of family and friends on New Year’s Eve. The more dishes that are broken and piled up at your door on January 1st, the more friends and good fortune you have, Wescott writes in Tradish. Unfortunately for blog content writers, broken […]
Discovered a mild case – or an epidemic – of counterproductive thinking when it comes to your industry or profession? Blog posts are the perfect medium for “mythbusting” to dispel that counterproductive thinking. Since our last Say It For You post (dealing with Santa’s red outfit and Rudolph the Red Nosed Reindeer), Boxing Day was […]
What is it about the color red for Christmas? Well, Toppen af Danmark’s website lets us know… That song about Rudolph the Red-Nosed Reindeer? Rudolph was actually the marketing brainchild of American advertising exec Robert May, who added a ninth reindeer to the front of Santa’s sleigh as part of a promotion for a […]
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