Entries by Rhoda Israelov

Opinion Piece Blogging For Business

“Cat blogs are blogs for and by and about the person blogging. A cat blog is about your cat and your dating travails and your boss and whatever you feel like sharing in your public diary,” explains marketing guru Seth Godin. When Say It For You was started five years ago, it was certainly not […]

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Close-Up Blogging For Business

“Gone are the days when speaking publicly meant only that – speaking,” says Jean Palmer Heck, teaching speakers to shoot videos audiences will want to watch. The same cautions might be added to the list of how-to-write-a-blog rules, I’d remind business owners, practitioners, and freelance blog content writers. Begin by establishing the setting with a […]

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Business Blog Readers Need Content Writers to Get One Thing Straight

“Let’s get this straight: The doctor who prescribes laughter after I’ve been run over by a truck is not one I’m liable to revisit,” begins Chapter One of Reader’s Digest ‘s “Laughter is the Best Medicine”. I teach Indianapolis freelance blog content writers the same thing: Whether it’s products, services, or advice your client has […]

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Business Blogs Showcase 3 Roles

Retirement planners have three roles, Marty Martin explains in the Journal of Financial Planning: Listener Connector Resolver Seems to me, keeping those same three roles in mind would help blog content writers plan an editorial calendar for the SEO marketing blog of any business, professional practice, or organization. Listener The goal is to uncover the […]

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