Entries by Rhoda Israelov

Proofing Your Blog Posts

“When you’re writing to attract customers, what you’re really doing is persuading them to choose you over someone else,” writes Amy Pennza of the Content Factory. “People tend to take action when they’re presented with facts, not assertions,” she adds.  At Say It For You, we know that, when searchers arrive at your blog, they […]

Facebooktwitterredditlinkedintumblrmail

5 Ways to Create Delicious Omelets and Blog Posts

There are four types of omelets, Course Hero explains: American style, French Style, Frittata, and Souffle. Interesting information, I thought, but Upfront Magazine’s article “Good Eggs: 5 Ways With Omelets” is a better example for my blog content writers. Why?  The Upfront piece went beyond providing information to readers, offering ways they can put that […]

Facebooktwitterredditlinkedintumblrmail

Help Blog Readers See Themselves in Your “Home”

In “Stage a Home That Sells”, AARP’s Upfront/LIVE magazine is talking about appealing to young couples when selling real estate, but what I noticed is that three of the recommendations listed under “What Buyers Want” are made to order for blog content writers, no matter what the product or service we’re marketing: “Buyers want a […]

Facebooktwitterredditlinkedintumblrmail

A Recommended List of Reading Genres for Better Business Blogging

“Reading fiction, it seems, could be a way to break old habits and unlock more effective, empathetic marketing,” Carina Rampell of the Content Marketing Institute observes, quoting William Faulkner. (Good news for me; since the pandemic stay-at-home thing began, I’ve worked my way through some 18 different novels!) Like all writers, marketers have a lot […]

Facebooktwitterredditlinkedintumblrmail