Want to pick up the kazoo? Start with Rule No. 1, advises Barbara Stewart, a classical musician who took the humble instrument all the way to Carnegie Hall. What is Rule #1? Hum, don’t blow. Always on the hunt for interesting trivia to use as business blog content writing fodder, I was fascinated to learn […]
“There’s a unique recipe that goes into coming out ahead in just about anything,” Jessanne Collins writes in Mental Floss, “an enigmatic equation of skill, technique, calculation, probability, chance, and all kinds of other immeasurable factors.” Collins examines competitions ranging from carnival games to spelling bees and Texas Hold “Em poker, concluding that the perfect […]
“It’s not what you say, but how you say it,” says Rolf Dobelli in “The Art of Thinking Clearly.” If a message is communicated in different ways, it will also be received in different ways, Dobelli asserts. When researchers presented a group of people with a choice between two kinds of meats: 99 percent fat […]
“Highlighting your team is a great way to bring your readers behind the scenes and let them see the team camaraderie. This kind of transparency builds trust with your readers,” says Any Porterfield in socialmediaexaminer. “Your team can help you keep things informal, fun and relatable,” she adds. Since I work as a professional ghost […]
Your objective of blogging may be to generate leads, to increase web traffic, or to raise your profile as an authority. But if you use your blog just to spread your sales messages, cautions kissmetrics.com, you may struggle to find readers. So, how do you get your sales message across through your blog? This week, […]
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