Entries by Rhoda Israelov

Some Tasty Content Prompts

  Stuck finding new ways to present marketing content? No matter your content marketing topic, Poets and Writers magazine’s Aimee Nezhukumatathil suggests thinking in terms of food. At Say it For You, we think that’s a great idea – no matter what product or service you’re promoting, here’s our take on a few of these […]

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Blogging the Whys, Whats, and Talking Points

    Carmel Rotary and the City of Carmel, I learned from the Carmel Monthly magazine, are preparing to host the Deputy Mayor of Cortona Italy, Carmel’s new sister city. As part of an “authentically Italian experience”, titled Arte d’Italia, Attesti, a world-renowned pianist, will perform at the Palladium and at the Carmichael. Exciting cultural […]

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Blogging to Pitch, Query, and Propose

  Reading Amy Jones’ fascinating article “Pitch vs. Query vs. Proposal” in Writer’s Digest reminded me of the sales function of blog marketing. Just as writers need to capture the attention of editors, we aim to convert our clients’ website visitors into buyers. Not to strain a synonym or wax overly philosophical, book writers need […]

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Great Attributes of Great Financial Advisors and Great Blog Posts

    Business blog content writers, I couldn’t help thinking, would do well to focus on developing those great attributes that dimensional.com believes are signs of great financial advisors. Purposeful – they have a clear mission to serve clients and help them reach their goals. Particularly in the opening lines of a business blog post, […]

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