Brand Names and Blog Post Titles
Brand names have value, as Entrepreneur Magazine explains. While non-descriptor brand names are worth millions of dollars, it’s best to make clear in blog post titles what readers can expect to find.
Author Archive for: Rhoda Israelov
Entries by Rhoda Israelov
Placement Smarts for Stores and Blogs
Blog marketing and placement of goods in a grocery store have a lot in common, it seems. Consumer psychologists have found that shoppers need a little time to get into the shopping mindset. That’s why you’ll often find magazines, books, and flowers near the front of the stores, to get shoppers into a more […]
In Sustained Blog Marketing, Look for the Overlap
James Marshall Reilly likes to think of the speaking industry as falling into a number of different buckets, including: distinguished celebrity leadership health the economy gender science arts education inspiration authors technology spirituality futurism sports The key, Reilly tells speakers looking for engagements, is to start thinking about where your topic will fit, understanding that […]
It’s OK to Post a Blog With a Chip in It
“This book is as messy as life,” writes Matt Haig in the intro to The Comfort Book . The book has short chapters and longer ones. It has lists and quotes and case studies and even an occasional recipe. It has moments of inspiration taken from movies, quantum physics, and ancient religions, Haig says. […]
Plain Language for Feds and Blogs
“The Federal Government’s writing must be in plain language/ By using plan language, we send a clear message abut what the government is doing, what it requires, and what services it offers. Plain language saves the Government and the private sector time, effort, and money.” […]
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